Build your business case

Don't take our word for it. Move the sliders.

Every assumption is exposed and editable. The model is deliberately conservative — it counts only new commission from faster response plus reclaimed agent time. Staging savings, retention, and fewer deadline misses are upside we don't even count here.

Your brokerage

Pre-filled with Harborview's profile. Adjust to match reality.

Firm-wide: 880 leads/month
Industry benchmark for online leads: ~0.4–1.2%
Gross commission your firm earns per closing
Drives how much a 24/7 responder recovers
Modeled year-1 value
$1.08M

New commission + reclaimed agent capacity, net of program cost.

New commission (faster + 24/7 response) $720,000
↳ from incremental closings +45 deals/yr
Reclaimed agent capacity (≈5 hrs/agent/wk) $432,000
Year-1 program cost (build + run) −$86,000
Net year-1 value $1,066,000
12.4×
return on program cost
<1 mo
modeled payback period

How it's calculated. Annual leads = agents × leads/agent × 12. Faster + always-on response lifts conversion by 25% + (25% × after-hours share), a floor consistent with the MIT/InsideSales and HBR speed-to-lead studies. Capacity = agents × 5 hrs/wk × 48 wks × $45 loaded rate. We deliberately exclude staging savings, buyer retention, and deadline-miss avoidance — real value we'd expect on top.

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Why so conservative?

Because the first rule of a pilot is to beat the number, not the slide. We'd rather under-promise the model and let the live results surprise you.

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We agree the metric up front

Before we build, we pick the one number this is judged on — usually incremental closings from after-hours leads — and instrument it from day one.

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No lock-in

If the pilot doesn't move the metric, you don't expand and you owe nothing further. The model has to earn the rollout.

Like the number?

Let's pressure-test it against your real pipeline.

Bring 90 days of lead and closing data. We'll rebuild this model on your actuals and show you the honest floor before you spend a dollar.